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The Serrét Blog

Practical insights for sales teams who want to sell more and burn out less. No fluff, no buzzwords — just what works.

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AI as Co-Pilot: Why the Best Salespeople Will Work With AI, Not Against It

AI won't replace great salespeople — it will make them unstoppable. How to use AI as a co-pilot for call prep, objection handling, and real-time coaching.

Jamie-Karl Serrét·26 January 2026·1 min read

AI & Automation

Pre-Call Intelligence: How AI Briefings Cut Prep Time by 90%

What if you could walk into every sales call fully prepared — in under 30 seconds? Pre-call AI briefings are transforming how top performers prepare.

Jamie-Karl Serrét22 Jan 2026

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